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Twitter Marketing Secrets – Learn How to Use Twitter to Market Your Business

Twitter Marketing3 Twitter Marketing Secrets   Learn How to Use Twitter to Market Your Business
What is Twitter? Twitter is a Social Media site where you “follow” people and then gain “followers” that is people who follow you back.

What does this mean? This means that you can build a list of people who follow you who you then can send messages to either directly or as a “tweet” which is available to your entire following. You can do this very quickly and simply without having any spam filters or any other interference typically associated with emailing.

Why is this so good? This is so good because it means you can quickly and effectively build a targeted list of followers who you can then send your advertising to.

What is the Catch? As with everything there are catches which is why you need training in how best to use Twitter. Some of the catches include:

Twitter has limits on how many people you add and how you add them per day.

You can’t just get a list and send them your ad and expect them to read and like what you are doing. Remember this is Social Media not selling 101.

There are some good automation tools out there but there are also some bad ones you need to avoid.

You need to learn how to either produce good content of your own or at the very least find other peoples content which you can then pass on to your followers.

You very limited space in which to pass on your message so it must be concise and catchy, and that is not as easy as it sounds.

How do I find people who are interested in what I have to say? There are many different ways but two of the simplest are to follow the followers of the “gurus” like Mike Dillard, Ann Sieg, Randy Gage and many more like them.

The next method I prefer is to go and find people that you think maybe interested in what you are doing. You do this by searching for specific keywords such as MLM or dog handlers depending obviously on what your purpose is in the first place. You then simply add the followers that Twitter comes up with for you to add.

How do I find good content to Tweet? (Remember, we are trying to give people value not just blast them with our ads) This can also be fairly easy. If you are not at the stage of writing or doing your own content then simply go and find someone else’s (DO NOT PLAGIARIZE).

You can then either adapt their content and put your own spin on it or you can just use what they have done always leaving their name attached while still providing your list with good content that they associate with you.

What tools are good automation devices? I like Socialoopmh.com for automating tweets and managing direct messages amongst other things (there is a free and paid version but start with the free as it works well).

To shorten links use bit.ly.com you will understand why this is necessary when you open your account and start posting.

I also have just started using BruteForceTwitter, it looks good for finding followers automatically but I haven’t spent enough time on it yet to recommend it completely.

So that’s Twitter in brief. There is obviously a lot more to learn about so I hope to see you again.

Cynthia ~Social Cowgirl
www.SocialCowgirl.com

Brand Yourself Online

Brand Yourself8 Brand Yourself Online
There are a number of ways to brand yourself online. The following suggestions will help you to “start” to brand yourself online. Branding yourself is a process and not a single task but the following suggestions can help you to get started. It is important to do these things so that you can convey your very own message.

1. Set up a blog – Preferably WordPress. Hands down, WordPress is the best blog format to use. I personally like Thesis Theme for Word Press. It allows for ease of personalization that some of the others don’t but any theme will do.

Use your own name for the blog address i.e. darwinfarr.com.

2. You will need to host your blog with a website hosting account. Go-daddy is a good one to use and they are very helpful in getting you set up. They will even load your WordPress blog onto your server. They will provide an email account with that hosting account and you can set up a personal email account which makes you look more professional. Go-daddy is good about helping in all aspects of setting your account up.

3. Set up your profile in a number of directories like Zoominfo, Ziggs, and others. Google is another good one to place you profile in. Be sure to point to your blog in your profile. Whenever a URL is asked for, put your blog address in. Google will start to see that link to your blog in a number of places and start ranking you higher and higher on their search engine.

3. To brand yourself online, you will have to place content or information on your website. You will need to know ahead of time what information will be placed on the website. A business plan is good to have in place first. If you are an affiliate of another company, you can write about that. If you have your own product then certainly write about that. Be honest in all that you do. You will loose the trust of anyone who sees your website if you are not truthful.

4. Once all these previously mentioned items are set up, then it is time to start marketing. I will mention two ways to market that have helped me tremendously.

a. Twitter – Set up a twitter account and start to tweet. You will find out quickly how to do that. The important thing to do is to develop a relationship with people on Twitter. Don’t just send them information about your product or opportunity. They will think you are spamming them and really you would be. Develop a relationship with individuals that have similar interests that you do and eventually they will come to your site and see what you are all about. If they are interested in what you have to offer, they will come to you. Would it be nice to have them come to you instead of the other way around?

b. Start writing articles. Go to places like EzineArticles and Go Articles or Articlebase, which are some of the best, and start writing things about your service or product. I would recommend that you write an article a day for the first 90 days. That sounds like it is hard but you can do it. You will just have to focus and do some research and you can do it. It is OK not to write on weekends. Take some time off on weekends.

This information is not a complete list of things that can be done to brand yourself, but if you will start with these steps, you will be ahead of most when it comes to branding yourself on the internet.

Cynthia ~Social Cowgirl
www.SocialCowgirl.com

Viral Marketing Using Twitter – Twitter Marketing Secrets

Twitter Marketing5 Viral Marketing Using Twitter   Twitter Marketing Secrets
Twitter is one of the largest and most visited social media websites on the net and can be used as a marketing tool. I am generating 20 leads a day for free using twitter. How? Let me explain.

First you must put up a picture of yourself smiling and looking the best you can and not a picture of something or someone else. Your biography should tell a bit about yourself and what you like doing. Show people you are a fun and happy person so they will want to work with you. Now is where you really want to start paying attention.

Second you want to follow 150-200 people a day that are in your industry. You can follow people in your industry by finding someone that is putting out content about what you have to offer or someone in the same industry as you and follow their followers. Follow the first 15-20 pages of one person and then change it up. This will build your following daily and allow you to market to more people everyday. Now the tweeting comes.

Third is you want to send out 15 tweets per day. These tweets should not be all ads. Some should be quotes, links to articles, videos, and only 3 ads per day. This is the best and highest converting way to tweet. You can use a program which is free to do tweets for you. All you do is set them up in the morning and then it will send a tweet every hour. The program is called SocialOomph.com. Next part is important to.

Fourth part is you want to delete the people who did not follow you back the next day so you can continue to follow more people when you reach the ten percent margin and you cannot follow anymore. To break this you must delete some of your followings in order for you to follow new ones. You can use a program called huitter.com. This program is free as well and will unfollow everyone who did not follow you back so you can continue to follow more people. Shortening links is next.

Fifth is you want to shorten any links you send out. It can be a link to an article you wrote or a video or just your site. To make the link shorter so that you can have more room to write more in your tweets use bit.ly. You just put the link in and it will shorten it for you so you will have more space to put out more content in your tweets. Last element is very effective and will help you make some sales.

Sixth is answering direct messages. You want to answer 10 direct messages per day. Only answer people who look like they are qualified for what you have to offer and seem like people you want to work with. Do NOT try to sell them but build a relation with them and eventually they will ask what do you do? Then you tell them. So this entire process of using twitter for marketing has been providing me about 20-25 leads per day and even a few sales. But there is more to marketing.

Cynthia ~Social Cowgirl
www.SocialCowgirl.com

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