Article Marketing is Your Best Viral Marketing Tool

Viral Marketing138 Article Marketing is Your Best Viral Marketing Tool
The word viral marketing is tossed around right and left in internet marketing. Viral Marketing is a phenomenon that facilitates and encourages people to pass along a marketing message.

Viral marketing depends on a high pass-along rate from person to person. If a large percentage of recipients forward something to a large number of friends, the overall growth snowballs very quickly. If the pass-along numbers get too low, the overall growth quickly fizzles.

If you can get something to go viral on the internet with a link back to a site you are promoting you can write your own paycheck.

Article marketing is one method of viral marketing. There are thousands of websites, blogs and ezine publishers begging for content. To get your article into publisher’s hands you will need to submit them to article directories, forums and newsgroup announcement lists.

There are hundreds of article directories that let you freely publish your articles to their sites. You can search of these directories using your favorite search engine. Some of the top directories include:

Ezine Articles

http://ezinearticles.com

Idea Marketers

http://ideamarketers.com

GoArticles

http://goarticles.com

What makes an article become a viral marketing tool?

Relevant information – information that is right on the pulse of what’s going on in your niche. For instance Google is hot, hot, hot right now in internet marketing. There are thousands of internet marketing articles on how to earn from Google. If you are a smart internet marketer you find something linked to Google and grab on because everyone is selling it and everyone is buying it. If you can’t think up new material on Google or don’t have an original idea don’t worry you can still participate. If you have recently purchased a Google related product write a review. People will appreciate the feedback. If it is a popular product there are people doing keyword searches for that specific product and possibly finding your review.

No matter what niche you are in find the hot topics and write new information about the topic or write a product review. The hotter the topic, the more people are looking for it. Publishers are going to be more willing to publish a hot topic item that is well written.

Your bio must be up to par and fit in with the theme of your article. Nothing would be worse than to write a killer viral marketing article and that is passed around like a hot potato only to get no traffic because of a bad byline.

Cynthia ~Social Cowgirl
www.SocialCowgirl.com

Direct Sales Marketing – Using Articles to Promote your Direct Sales Business

Direct Selling13 Direct Sales Marketing   Using Articles to Promote your Direct Sales Business
As a fan of direct sales marketing for 20 years, I’m alwayslooking for new ways to promote my business. After severalmonths of studying the art of marketing businesses by usinginformative articles I’ve been really impressed with thetremendous information that’s out there. By writing acontent rich, helpful and informative article you can setyourself apart as an expert in your field and generatetraffic to you and your business.Most of my study has been in the field of Internetmarketing, but as the wheels of my mind have been turningand with the experience I’ve had with Direct Sales, I wantto encourage you, Direct Selling Mom, to explore this as away to expand your business… and provide a new outlet offun for yourself too!Why in the world do you want to spend time writingarticles? If you’re like me, you’re business life isalready too consuming and you need to spend less time onyour direct sales business, not more!First, it’s FUN! Here’s your chance to let your creativejuices flow! You know how much you love your products.And at your parties, you love talking about them to theparty guests. But now, you have a chance to take itanother level. Do you sell scrapbooking products? Shareyour heart about the importance of creating a legacy ofmemories for your progeny. Passionate about candles?Write an article about the warmth of hospitality in yourhome that can be created by simply adding some beautifulcandles to your decor. Think beyond the specific productsin your line and create from your heart! You’ll see… it’will stretch your mind and you’ll love every minute of it!Second, it’s profitable. As you send out valuable contenteither online to article directories or offline to yourlocal publications, you’re establishing yourself as anexpert in your direct sales field. Because each articlehas a resource box, an author section with your information- name, email, website, email and/or phone, the people whoread your article, will know who to contact… YOU!Third, it sets you apart. Direct Sales is a competitivebusiness and most likely if you’re in company that’s morethan a year or two old, you’re not the only representativearound. By writing articles and establishing credibility,you’re setting yourself apart from other consultants inyour own company and in competing ones as well.How to start? Here are some quick suggestions:1. Read some other articles online that fit in with thetheme of your particular direct sales product line.2. Pick your favorite product from your direct salescatalog. Take a long look at it and think about WHY thisis your favorite. What can it “do” for yourcustomers… what’s it’s value.3. Write down your thoughts about the product in listform. Look through the list and find some “keywords” that really stand out.4. Using those key words, start to build a story about theexperience of the product…. not the specific productitself. This is where you really begin to write an articlerather than a sales pitch.5. Now just keep writing…tweak, change, set it aside fora day and come back to it. Don’t be discouraged if itdoesn’t come to you right away, especially if you’re not awriter by nature.6. Take a risk and have a good friend read and critique your thoughts. Be open toher ideas and rewrite again.When you think you and your article are ready, it’s time tosubmit it to your local paper or to online articledirectories. homes in austin . Just do an Internet search for “articledirectories” as a good starting point.So much information is available online for maximizing thisavenue of marketing. Take advantage of it … and watch yourdirect sales business grow!Cynthia ~Social Cowgirl www.SocialCowgirl.com

3 Simple Strategies to Start Making Affiliate Income From Home

Affiliate Income10 3 Simple Strategies to Start Making Affiliate Income From Home
When the internet subscriptions have become cheaper and more people have their own computer, the concept on making from home has greatly changed. Many people have in the last few years had their own successful internet business where they are able to make a full time income. Since many people are achieving results already, you will just need to follow the strategies that are proven to work to get the same results. Here are the 3 simple strategies that you can use to start making affiliate income from home.

The 1st strategy is to make sure that you are building your list right from the first day you are operating your business. The majority of the visitors that you have referred will not purchase the product as they have seen it for the first time. If you are going to refer traffic directly to your affiliate link, you will lose the visitor forever once they leave the website. If you have their details, you will still be able to follow up with them and convince them to purchase the product. Make sure that you are building your list.

The 2nd strategy is to stay focus on just one system and take massive action on it. There are many different systems that are all around the internet and you will be distracted by it. Once you have chosen to follow one system, ignore the rest of the systems that you know. Have a good understanding of the system and do all the tasks that are required from you. If you have chosen the system that is proven to work, you will just have to implement it and you will see the results.

The 3rd strategy is to take action consistently that will drive traffic to your website. People will only be aware of your offer when you are able to drive visitors to your website. Make sure that you have your own traffic plan in place so that you will be able to know clearly the things that you need to do daily so that you will driving traffic to your website.

Above are the 3 simple strategies that you want to use if you want to make affiliate income from home. Keep on taking the correct action and the profits will soon start to roll into your business.

Cynthia ~Social Cowgirl
www.SocialCowgirl.com

The Disadvantage of Transactional Marketing and Why You Should Focus on Relationship Marketing

Relationship Marketing2 The Disadvantage of Transactional Marketing and Why You Should Focus on Relationship Marketing
The disadvantage of transactional marketing is that though you may be able to sell your product quickly, you aren’t building any sort of standing relationship with your customers. If you want to succeed in business you must be able to build and maintain customer relationships. Repeat business is the recipe for success.

What is Transactional Marketing?

The focus of this method is getting Point of Sale transactions by exercising methods commonly referred to as the four P’s.

Product – Making a product that meets the demands of the consumers. Pricing – Establishing a price that is both profitable and attractive to customers. Placing – Setting up an efficient distribution system for the product. Promote – Creating an appealing image and advertising it.

The most common place you see this type of marketing is when a company claims that their product X is better than anything offered by the competition. Sometimes these claims are unsubstantiated and rely only on their hype to catch the attention of prospective customers.

So what is the answer?

Relationship Marketing

This method can be applied when there are other products competing for customers to choose from and when there is an ongoing demand for the product or service offered. You need to focus on offering a good product and exemplary service to your customers. You want people to walk away thinking about the next time they will buy from you, or when they are going to tell all of their friends and family about what it is that you offer.

This is not to say that transactional marketing needs to be cut entirely from your arsenal of marketing techniques. It is still a necessary and essential tactic that should be used to build a client base. Even though the people you recruit from this type of marketing may not be repeat customers, if you treat them well and give them a good deal on a great product, they may carry your relationship marketing for you by word of mouth.

Cynthia ~Social Cowgirl
www.SocialCowgirl.com

List Building and Your Sales Funnel

Sales Funnel11 List Building and Your Sales Funnel
You have probably heard different Internet marketers use the words “sales funnel.” Do you know what that means?A sales funnel really involves all the things you need to do to make a sale before the customer clicks that link to buy, and all the things that happen afterward. But where should a person be when clicking that first link? Opting in to your list! Never send someone to your sales letter before list building.If your list building page is about signing up for a series of tips or short newsletters, the very next thing your new customer should see is a thank you page, which says, “Thank you for joining my list, you may also find this interesting…” Then, offer them a product that fits you list building theme. “I read this ebook on (inset topic), and I would highly recommend it to you in preparation for the course,” for instance. But it can be an ebook, a piece of software, or a report of some kind that you got at ClickBank or MyFirstAffiliateProduct that you will be paid for. eigen zwembad . This the first way that you can start monetizing your list.Some of you are wondering, “How do I make that page come up after people opt-in to my list?”You do it through your autoresponder. Autoresponders allow you to add special links for the verification letter, if you don’t want to use their generic response. So, you upload your new thank-you page to your server, either through .FTP or the file manager. After you’ve done that, add the URL of your new thank-you page into your autoresponder. Then, the HTML code you add to the squeeze page for your opt-in box tells the autoresponder what to do–to send people to your offer, after they opt-in.You do the same type of thing when you have a product of your own. Instead of people being led to a “thank you for joining my list” page, they’ll be led directly to your sales page for your product because this time you’ve entered your sales page URL into your autoresponder. But what happens when they not only join your list, but buy your product?Your new buyer goes first to your payment processor, and unless your autoresponder and payment processor are the same, you’ll add the link to a “Thank you for buying my product, and you may also be interested in this…” into your payment processor for a back end sale. Does that make sense?It all comes down to doing things the right way:Create a list building squeeze page and get people to opt-in to your listWhen someone joins your newsletter, send them to a “thank you for joining my list” page with an offer.When someone signs up and you have a product of your own, send them to the sales page, then to the “Thank you for buying my product, and you might like this too” page for the back-end product.Try to keep your list of buyers in a group of their own, too. They’re your best customers, ones that will bring repeat sales.Don’t wait! Start list building today.Cynthia ~Social Cowgirl www.SocialCowgirl.com

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